YC WHYCi builds every collection on a profound understanding of natural raw materials. Silk, wool, cashmere, linen and cotton are combined in thoughtful ways that create garments with exceptional softness and comfort. Three generations have shaped this tradition of Italian craftsmanship, using only pure untreated fibers and maintaining an elevated, composed aesthetic. Each piece begins with the weight, texture and feel of the yarn, then evolves through refined details like prints and embroideries that reflect the heritage of the region. The result is a wardrobe defined by natural elegance with an effortless, international spirit.